MICHELLE GAINEY
THE LEMIGA METHOD MASTERCLASS
WELCOME TO
Designed for event planners and creatives ready to operate at a higher level. Learn how to develop confident concepts, price strategically, source the right partners, and lead teams with clarity to attract elevated weddings, social events, and brand activations.
Learning how to elevate your creative process and operate at a higher production level can feel overwhelming. I’ve been there.
IS THIS YOU ?
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Struggling to commit to your concepts knowing you have good ideas, but second guessing whether they’re strong enough, cohesive enough, or ready to lock in?
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Tired of carrying the entire vision in your head — translating ideas to vendors, bridging the gap between design and production, and feeling like you’re the only one who truly understands what the event is supposed to look like?
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Worried that your pricing, budgets, and vendor decisions aren’t fully aligned — leaving you designing events that are hard to produce, difficult to scale, or not as profitable as they should be?
This is the year you start designing events that elevate your brand, attract aligned clients, and are executed with intention.
Imagine approaching every event with a clear creative direction, a defined production plan, and pricing that supports both the vision and your bottom line. Your ideas translate seamlessly into execution, your vendors understand the assignment, and your role shifts from problem solver to confident creative leader.
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Your business runs on a repeatable framework, not constant rethinking.
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You have a trusted process that turns vision into direction your team and vendors can execute.
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You’re in control, leading with confidence and protecting your profit.
The Lemiga Method Masterclass
INTRODUCING
This is a live, in-person masterclass taught by Michelle Gainey, founder of Lemiga Events, drawing from over 20 years of real-world event design and production experience.
You’re not just learning what to do.
You’re learning how decisions are made, why they matter, and how to lead the room.
What you will learn
PILLAR 1
Creative Authority
How to develop strong, original concepts
How to commit to a vision and stand behind it
How to design with intention instead of chasing trends
How to articulate your creative decisions clearly to clients and teams
Core Shift:
From “hoping the idea lands” to leading with creative conviction
PILLAR 2
Design to Execution
How to turn ideas into production ready plans
How to document design so vendors can actually execute it
How to bridge the gap between what you imagine and what gets installed
How to avoid last minute chaos and miscommunication
Core Shift:
From “holding everything in your head” to clear, executable direction
PILLAR 3
Designing For Profit
How to design within real budgets without compromising impact
How to price design and production confidently
How to stop undercutting your creativity
How to have natural, professional money conversations with clients
Core Shift:
From “designing emotionally” to designing profitably
PILLAR 4
Production Leadership
How to source and manage the right vendors for elevated events
How to lead production conversations with authority
How to stop being the bottleneck on install days
How to manage complexity without burnout
Core Shift:
From “managing tasks” to leading production
PILLAR 5
Scalable Systems
Repeatable design and production workflows
Systems that support consistency and scale
Stronger presentations that justify premium pricing
A business that supports your life, not consumes it
Core Shift:
From “touching everything” to running a sustainable operation
Is the program right for me?
You’re a great fit for this masterclass if you...
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Struggle to confidently develop or commit to design concepts
Feel the gap between vision and execution
Want your events to look like what you promised
Are tired of underpricing complex designs
Want to grow into higher-end weddings, social or corporate work
Umm, this might not be for you if you are...
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Looking for quick templates or shortcuts without learning the thinking behind them
Aren’t ready to examine your current process, pricing habits, or leadership approach
Expect others (clients, vendors, venues) to solve execution challenges for you
Are not interested in building systems that support growth, sustainability, and higher level work
Here are the dates
February 23 – NY / NJ
Crossed Keys Estate
March 2 – Los Angeles, CA
Sherwood Country Club
March 23 – Atlanta, GA
Knotting Hill Place
March 9 – Dallas, TX
Atlanta History Center
April 13 – Raleigh, NC
The Bradford
INVESTMENT
$2198
ONE PAYMENT
✔ One Day Masterclass
✔ Lunch
✔ The Lemiga Method Pillars Workbook
THREE PAYMENTS
$750
✔ One Day Masterclass
✔Lunch
✔ The Lemiga Method Pillars Workbook
FREE BONUS
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FREE BONUS /
Register by January 23rd to receive bonuses!
But Wait! There’s more!
BONUS ONE
Priority Registration Incentive
Use code EARLY and receive $350 off your tuition when you enroll by January 23rd.
BONUS TWO
One-on-One Strategy Session (First 10 Only)
A private one-on-one strategy session with Michelle, designed to assess your current challenges and set a clear direction before the masterclass begins. This is limited to the first 10 planners and creatives to register by January 23rd.
BONUS THREE
Post-Masterclass Integration Session (Group)
A live, guided group session held after the masterclass to help you implement what you’ve learned, apply the framework directly to your business, and move forward with clarity and confidence.
I help planners + creatives strengthen their design process, pricing strategy, and production leadership, to operate at a higher level.
MEET YOUR COACH
Hi, I’m Michelle Gainey. For over two decades, I’ve built and led a successful event design and production company, creating high level weddings, corporate events, and immersive experiences for brands and discerning clients.
I now teach event planners and creatives how to develop confident concepts, lead production with clarity, and guide teams and vendors with authority.
Questions? Answers
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You’ll leave with a clear framework for concept development, execution, pricing, and leadership — and the confidence to apply it immediately to your business.
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Both. The masterclass bridges the gap between creative vision and execution, teaching you how to translate ideas into plans your vendors and teams can actually execute.
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Yes. You’ll learn how to design within real budgets, price strategically, and protect your profit while delivering elevated events.
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You’ll learn how to position your work, process, and leadership in a way that naturally attracts elevated weddings, social events, and brand or corporate work.
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Yes. You’ll gain tools for sourcing the right partners, setting expectations, and leading vendors with confidence and authority.
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No. The framework applies to weddings, social events, and brand or corporate work, making it adaptable across different markets and client types.