MICHELLE GAINEY

LEMIGA METHOD

2027 DESIGN RESIDENCY

WELCOME TO THE

The Design Residency is a two day residency in six cities, The Lemiga Method's 2027 tour, built for planners ready to design like an artist and lead like a creative director. Over two days in each city, you put a proven four step design process into practice through an event concept created just for that city and its venue, then bring it to life through hands on production. No two residencies are the same, and you leave with new expertise, real production experience, and portfolio images from a luxury event you helped create.

Learning how to elevate your creative process and operate at a higher production level can feel overwhelming. I’ve been there.

IS THIS YOU ?

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Struggling to commit to your concepts - knowing you have good ideas, but second guessing whether they’re strong enough, cohesive enough, or ready to lock in?

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Tired of carrying the entire vision in your head — translating ideas to vendors, bridging the gap between design and production, and feeling like you’re the only one who truly understands what the event is supposed to look like?

03.

Worried that your pricing, budgets, and vendor decisions aren’t fully aligned — leaving you designing events that are hard to produce, difficult to scale, or not as profitable as they should be?

This is the year you start designing events that elevate your brand, attract aligned clients, and are executed with intention.

Imagine approaching every event with a clear creative direction, a defined production plan, and pricing that supports both the vision and your bottom line. Your ideas translate seamlessly into execution, your vendors understand the assignment, and your role shifts from problem solver to confident creative leader.

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Your business runs on a repeatable framework, not constant rethinking.

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You have a trusted process that turns vision into direction your team and vendors can execute.

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You’re in control, leading with confidence and protecting your profit.

The Lemiga Method 2027 Design Residency

INTRODUCING

This is a live, in-person residency taught by Michelle Gainey, founder of Lemiga Events, drawing from over 20 years of real-world event design and production experience.

You’re not just learning what to do.
You’re learning how decisions are made, why they matter, and how to lead the room.

I’M IN

What you will learn

Every residency is built on The Lemiga Method 4 Step Design Process. Over two days, you move through all four, hands on, in a real venue, alongside a guest speaker at the top of their craft.

Discovery

  • Build a repeatable discovery process that takes you from a client conversation to an original concept

  • Learn where real inspiration comes from, beyond Pinterest and the same photos everyone saves

  • Gain the confidence to commit to a point of view instead of second guessing it

  • Draw from fashion, interiors, art, and travel to create work that looks like no one else's

The Design Deck

  • Turn the concept in your head into a deck your vendors can actually build from

  • Include the building blocks, floor plans, materials, lighting, and fabrication, not just imagery

  • Create a repeatable deck format so you stop starting from scratch every time

  • Get your vendors and your client working from the same document, so no one is guessing

Designing For Profit

  • How to design within real budgets without compromising impact

  • How to price design and production confidently

  • How to stop undercutting your creativity

  • How to have natural, professional money conversations with clients

Core Shift:
From “designing emotionally” to designing profitably

Production

  • Run a production timeline and a final walk through, so decisions are not made on site

  • Direct vendors in their own language, and question a plan instead of approving what you were sent

  • Stand in a real install and direct it, with someone who has done it for 21 years beside you

  • Make the room look and feel like the deck on install day

Across the season, guest speakers at the top of their craft lead each design focus, from florals and fabrication to lighting, tabletop, print, and staging, plus a section on AI event design and styling for photography, with a styled shoot produced on site so you leave with portfolio images.

Is this program right for me?

You’re a great fit for this residency if you...

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Are a planner ready to elevate your design skills and lead it with authority

Want to originate your own design concepts

Are ready to direct your vendors with expertise

Want a repeatable process, stronger pricing, and portfolio worthy work

Umm, this might not be for you if you are...

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Not looking to offer design services

Looking for a done for you template instead of a process to master

Not ready to invest in your craft and your business at this level

Hoping to learn production from a screen instead of in the room

Here are the dates

February 23 – NY / NJ

Crossed Keys Estate

March 2 – Los Angeles, CA

Sherwood Country Club

March 9 – Dallas, TX

Knotting Hill Place

March 23 – Atlanta, GA

Atlanta History Center

April 13 – Raleigh, NC

The Bradford

INVESTMENT

$2997

ONE PAYMENT

  • A two day residency led by Michelle Gainey, with a guest speaker 

  • Lunch on both days

  • The design style guide

  • Portfolio images from the design you helped produce

  • On site styled shoot

  • The full Lemiga Method 4 Step Design Process

Sign me up

FOUR PAYMENTS

$750

  • A two day residency led by Michelle Gainey, with a guest speaker 

  • Lunch on both days

  • The design style guide

  • Portfolio images from the design you helped produce

  • On site styled shoot

  • The full Lemiga Method 4 Step Design Process

Sign me up

FREE BONUS

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FREE BONUS /

Register by January 23rd to receive bonuses!

But Wait! There’s more!

BONUS ONE

Priority Registration Incentive

Use code EARLY2027 and receive $997 off your registration when you enroll by October 2nd.

BONUS TWO

Entry to win a full second registration in the city of your choice

Join Today

MEET YOUR COACH

I help planners + creatives strengthen their design process, pricing strategy, and production leadership, to operate at a higher level.

Hi, I’m Michelle Gainey. For over two decades, I’ve built and led a successful event design and production company, creating high level weddings, corporate events, and immersive experiences for brands and discerning clients.

Now I teach event planners and creatives how to develop confident concepts, lead production with clarity, and guide teams and vendors with authority. The Design Residency is the room I wish I'd had to learn the technical side of event design and production.

Questions? Answers

  • A live, two day, in person residency held across six cities. In each one you develop an event concept created for that city and venue, then produce it, using The Lemiga Method 4 Step Design Process, alongside a guest speaker at the top of their craft.

  • Wedding and event planners who are ready to elevate their design, lead their vendors with authority, and operate at a higher production level.

  • No. Each residency is a complete two day experience, so you choose the city and concept that speaks to you. Many planners choose more than one to build fluency across the process.

  • A two day residency led by Michelle Gainey with a guest speaker, lunch on both days, the design style guide, portfolio images from the design you help produce, and a place in the on site styled shoot.

  • Yes. You can pay in one payment of $2,997, or split it into four payments of $750. During early access, code 2027EARLY takes $1,000 off.

  • On a rolling basis, city by city, in the weeks ahead. Register during early access and you will be first to know.

It’s your time to elevate your process, lead with creative authority, and build events that reflect the level you’re ready for.

WE ARE READY FOR YOU!

I'm In